The mechanism, from the book

An app that tells people what is happening tonight converts a day visit into a 2-night stay.

Every idea in cluster 4 uses this mechanism.

A first step

Talk to three jeep owners at Yala or Wilpattu about running a premium day with fewer vehicles and a naturalist guide. Agree a vehicle limit and a price between you, then offer the day to wildlife photographers and luxury travel advisers abroad. A handful of deposits at the premium price is the proof.

Who pays first
Wildlife photographers and serious travellers who dislike crowded jeeps and pay a premium for a quiet sighting.
What leaves today
Crowded jeeps cheapen the parks and the price; fewer vehicles at a premium earn more from each visitor and protect the leopards.

The idea and the mechanism are from the book. The first step was written for this site as a suggestion; if you know a better one, say so.

The Starter Kit, printableOne click, no form, no name.

The test

Does it keep value that now leaves the island, or build the proof that lets somebody else do so?

The only test any idea on this site has to pass. The four rules that go with it are here.

In the book

  • Ch. FiveThe Most Photographed Rock in the World
    What a day visit needs in order to become 2 nights
WITH500BUSINESS IDEASTO STARTTOMORROW

Idea 94 of the 500 in the appendix of Why Not Sri Lanka? Every one can be started by one person, one family or one small firm.