The mechanism, from the book
The country's best-known export is cricket, and little of the business around it is built at home.
Every idea in cluster 25 uses this mechanism.
A first step
Pick one sport and one district, and draw up a season for 8 schools: fixtures, a final, a trophy and a results sheet. Then walk into 5 local businesses, starting with any from this list, and ask each owner to sponsor one team's kit or the final for a named amount, with their name on the shirt. Two signed pledges mean the league can run.
- Who pays first
- A local business owner who wants every parent in the district to know their name, and finds a school team shirt cheaper than a billboard.
- What leaves today
- Young talent leaves school sport early for lack of structured competition, and local firms spend their marketing money on nothing that stays in the district.
The idea and the mechanism are from the book. The first step was written for this site as a suggestion; if you know a better one, say so.
The test
Does it keep value that now leaves the island, or build the proof that lets somebody else do so?
The only test any idea on this site has to pass. The four rules that go with it are here.
In the book
- Ch. ThreeWhat We Have Already Built
Cricket among the things Sri Lankans have built
More from cluster 25
- 466Cricket academies for the children of Sri Lankans abroad and the world's, in the school holidays
- 467Coaching exports: Sri Lankan coaches contracted to clubs abroad through one agency
- 468Cricket tourism packages built around the international calendar and the domestic grounds
- 469Surf competitions on the east coast on the world calendar
- 470Marathon and trail-running events in the hills and the ancient cities, with the medal worth keeping
- 471Sports-physio and rehabilitation clinics serving the touring teams and the visitors
Idea 473 of the 500 in the appendix of Why Not Sri Lanka? Every one can be started by one person, one family or one small firm.
