Idea 482 of 500. Cluster 26: The cities, one idea each
Negombo: the first and last evening of every visit, 15 minutes from the airport, with the fleet coming in to the beach, the churches and the lagoon sold as the island's welcome and its send-off
The mechanism, from the book
Every city has one thing it could be known for, and most are not yet known for it.
Every idea in cluster 26 uses this mechanism.
A first step
Ask two hotels in Negombo how many guests spend their first or last night there, and what those guests do with the evening. Design one evening for them: the fleet coming in to the beach, the churches and the lagoon, with a guide and a meal. Run it at a trial price. The proof is the hotels booking it for their guests every week.
- Who pays first
- A visitor spending the first or last night near the airport, who has one evening and wants it to count.
- What leaves today
- Visitors spend their first and last night near the airport in a hotel room; an evening worth having makes the welcome and the goodbye earn.
The idea and the mechanism are from the book. The first step was written for this site as a suggestion; if you know a better one, say so.
The test
Does it keep value that now leaves the island, or build the proof that lets somebody else do so?
The only test any idea on this site has to pass. The four rules that go with it are here.
In the book
- Ch. SeventeenOne Building
One building, and what a city could be known for
More from cluster 26
- 476Colombo: a night market on the Galle Face Green run to a standard, every weekend
- 477Colombo: the Pettah as a managed market street, cleaned, lit and sold to visitors as the best bazaar in Asia
- 478Kandy: the lake promenade with cafés and evening performances, not only the temple
- 479Galle: the coral coast, the gardens of Hikkaduwa and the reef under Rumassala, where a visitor or a Sri Lankan abroad becomes a coral mum or a coral dad, with a coral in their name, the way people name a star, and a photograph of it every year as it grows
- 480Jaffna: the food the rest of the island does not have, odiyal kool, the crab curry and everything the palmyrah gives, cooked where it comes from and shown off to the world as a cuisine of its own
- 481Trincomalee: the summer beach town, sold for the months when the south-west coast has its monsoon
Idea 482 of the 500 in the appendix of Why Not Sri Lanka? Every one can be started by one person, one family or one small firm.