Starter Kit. Idea 119 of 500. Cluster 5
A registry of trained Ayurvedic practitioners with published qualifications, so the visitor can check
The mechanism, from the book
Ayurveda is a system of medicine the world already recognises and seeks out. The demand is there; what Sri Lanka needs is more of its own names, known and asked for abroad.
The first step
Choose one district and ask every Ayurveda practitioner you can reach whether they would list their training and where they qualified, with a copy of their certificate. Put the first 20 on a simple public page. Then show that page to a hotel spa manager and a travel agent, and ask whether they would pay a yearly fee to refer guests only to listed practitioners.
- Who pays first
- A hotel or travel agent who sends guests to practitioners and needs to show that the person is properly trained.
- What leaves today
- A visitor cannot check a practitioner's training, so the trust, and the premium price that follows it, goes to places where they can.
Ask first
- Department of Ayurveda. Ask how practitioners' registration can be checked and shared publicly.
- Data Protection Authority. Ask what rules apply to publishing practitioners' details online.
Check before you spend
That every practitioner agrees to be listed, that each qualification is checked against official records, and that personal data is handled properly.
Find out these three numbers
- How many practitioners would agree to be listed?
- What will visitors or clinics pay for the registry?
- How long does checking one qualification take?
A comparison from the book
Sri Lanka House. Chapter Seventeen
"None of that is a value. All of it is checkable, which is the only property that matters."
A list that anyone can check is worth more than any promise.
The test
Does it keep value that now leaves the island, or build the proof that lets somebody else do so?
From the appendix of Why Not Sri Lanka? by Dr Maheshika Halbeisen. The idea and the mechanism are the book's; this kit was written for the site.